We prioritise the planet we all call home, working with seasonal, responsibly grown, and, where possible, locally sourced stems across all of our arrangements in the UK and the US.
Our Community
We listen to what's important to the modern flower consumer. We place value on the thoughts and feedback of the wider community, whether they've shopped with us before, or not.
Our Customers
We focus-in on the future of the flower shop. We put our customers back in control of the way they shop for bouquets and gifts, with unrivaled beauty and variety.
Our People
We nurture our team of like-minded flower lovers, prioritising our people as much as the quality of our products.
Our Governance
We're committed to our social and environmental responsibility, valuing the importance of transparency in our mission, processes, and actions.
Becoming a B Corp means we’re now part of a global movement of conscious brands, businesses and changemakers who are using their influence for positive impact. To achieve B Corp status, every area of the business is looked at with an ethical eye, from our products and practices to the suppliers we work with and the people at our heart.